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A little bit
About Me...

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Hello! I’m a highly motivated senior designer with a background in design, motion, and illustration, working with brands across a vast variety of sectors. For the last 11 years I’ve been great at what I do - you’ve probably already seen my work without even realising it! With an emphatic positive outlook, a solution-oriented mindset, and strong technical prowess, I specialise in ideation, advertising (broadcast and DOOH), and social media content.My personal passion is creating my own comics and illustrations, which I sell online and at exhibits since 2023. I also volunteer my designer skills with the online community Roll for Good, who raise money for various charities by streaming Tabletop Roleplaying Games.

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Get in touch

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Motion

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Character Design

British Paralympics

The British Paralympic Association wanted a video explaining their Classification process, while representing athletes true to life. I worked directly with the client to create characters representative of each sport, who all feature in the film, to show the array of events and people in Para-sport. The video currently sits on ParalympicsGB’s youtube channel with over 16K views, which is considerably higher than the rest of their content.

International Tennis Federation

After my work with the Paralympic Association, I went on to make another explainer for the ITF: International Tennis Federation. Not wanting to reuse the same art style, I created these cute, simple characters to help make the topic of Classification more approachable, and made sure that the sports wheelchairs looked correct, and true to life.

Background Character Generator

During a project which involved drawing a lot of extras in a short amount of time, I created an Adobe Illustrator script which allowed me to cycle through body parts I drew, and various colours, in order to generate unique looking characters. By creating different facial expressions and arm poses, these characters could be used to populate a scene without seeming repetitive. This saved an immense amount of time, and allowed the art style of the project to stay consistent, while also still remaining editable for client feedback. For an in depth technical explanation of how I did this, you can read my blog post about it here.

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Social Posts

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DOOH

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Infographics

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Brand Guidelines

Helping to shape brands is one of the best parts of being a designer. To illustrate this, I have made my own brand guidelines, to show off my expertise. You can find the full guidelines here.

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testimonials

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My Skills

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Proficient in Adobe Creative Suite

As a designer with a background in both digital and print design, I bring a unique mix of skills to every project. My main tools are Photoshop, Illustrator, After Effects, InDesign, and Premiere.

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Cinema 4D

While I’m primarily focused on 2D design, Cinema 4D adds extra depth to my work (literally!)

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Layout

I’m skilled in layout, making sure everything, whether still or moving, fits together beautifully.

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Compositing

I can seamlessly blend animation with live-action footage, effects, and typography to create high quality finished products.

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Typography

Type is one of my favorite elements to work with, and I love bringing text to life in imaginative ways.

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Motion Principles

After earning my Animation degree at the University of Westminster, my understanding of motion principles ensures my animations feel natural and smooth.

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Illustration

I also enjoy illustrating custom visuals to enhance the overall look and feel of a project - whether it be characters, backgrounds, or abstract elements.

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Scripting and Expressions

These tools help me automate tasks and streamline my workflow so I can focus on creativity.
For more information, check out my blog.

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VFX, Rotoscoping, and Tracking

My experience with VFX, rotoscoping, and tracking allows me to add exciting effects, clean up footage, and key out elements to composit into scenes later.

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File Management and Exporting

I’m detail-oriented when it comes to exporting and file management, making sure everything is properly formatted and organised for final delivery.

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But great design isn’t just about the work itself...

It’s how I collaborate with others throughout the process.

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Clear Communication

Clear communication is key, whether I’m explaining an idea to a client or working with my colleagues to bring a vision to life. I have ample experience working with internal and external teams, either in office, remote, or in a hybrid working capacity.

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Problem-Solving

I’m a natural problem-solver: always finding ways to overcome challenges; able to quickly make a decission, and adapt later if things change.

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Ideation

I love brainstorming and refining ideas to set a solid creative foundation for any project.
My ideas are based on a variety of sources, curated especially for each client and project need.

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Time Management

Good time management helps me juggle multiple projects, ensuring I hit deadlines without sacrificing quality.

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Mentoring and Leadership

I enjoy mentoring junior designers, listening to their career goals and offering feedback to help them grow. This is a big part of my leadership approach, as well as finding what inspires my team to work at their best.

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Empathy

I prioritize empathy, always considering the needs of clients, the audience, and of course team members.

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Attention to Detail

I’m all about attention to detail, ensuring everything is polished and aligned with the vision.

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Presenting to Stakeholders

In presenting, I focus on clearly communicating my ideas, helping clients and stakeholders understand the concept. I like to adapt how best to approach the person or people I am presenting to, whether they respond to a conversational, humous tone, or a direct one.

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Passion for Creativity

Ultimately, my passion for creativity drives me to keep pushing boundaries and delivering fresh, exciting design!

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